Bachelor in Business Administration (Honours)
(N/0414/6/1146)(05/2028)(MQA/PA14580)

Programme Overview
The Bachelor in Business Administration (Honours) at Perdana University provides students with a comprehensive education in key business disciplines, including management, marketing, finance, and entrepreneurship. This programme is designed to develop critical thinking, leadership, and problem-solving skills essential for thriving in the global business environment. With a curriculum that combines theoretical insights with practical industry applications, students will be equipped to navigate complex business challenges. Graduates will be prepared for diverse career opportunities in corporate, entrepreneurial, and public sectors, as well as for further studies or professional certifications, positioning them for leadership roles in the dynamic world of business.
Entry Requirements
i. A pass in STPM with a minimum grade C (GP 2.0) in any 2 subjects and a pass in Mathematics and English at Sijil Pelajaran Malaysia (SPM) level or any equivalent qualification; OR
ii. A pass in STAM with grade of Jayyid, and a pass in Mathematics and English at SPM level; OR
iii. A pass in Matriculation/Foundation qualification with CGPA of 2.00 out of 4.00 or any equivalent qualification; OR
iv. A pass in any qualifications equivalent to Diploma or Advanced Diploma (Level 4 or 5 MQF) with a CGPA of at least 2.0; OR
v. A Diploma Kemahiran Malaysia (DKM) / Diploma Vokasional Malaysia (DVM) subjected to HEP Senate / Academic Board's approval; OR
vi. A Diploma Lanjutan Kemahiran Malaysia (DLKM) subjected to HEP Senate / Academic Board's approval; OR
vii. Other equivalent qualifications recognised by the Malaysian Government.
Note:
• The requirement to pass Mathematics and English at SPM level for candidates in category (i) and (ii) can be waived should they have higher or equivalent achievement in STPM/STAM Mathematics and English.
English Language Requirements
International Students
Achieve a minimum Band 3 in MUET OR equivalent to CEFR
(Low B2).
Curriculum Structure
YEAR 1 & YEAR 2 (Core Modules)
- Malaysian Business Environment
- English
- Principles of Management
- Principles of Marketing
- Principles of Finance
- Public Speaking & Presentation Skills
- Business Mathematics
- Microeconomics for Business Decision
- Financial Accounting
- Principles of Human Resource Management
- Management Information System
- Organisational Behaviour
- Macroeconomics in the Global Economy
- Information Communication Technology Application
- Bahasa Melayu Komunikasi
- Business Ethics & Corporate Social Responsibility
- Business Communication Skills
- Operations Management
- Business Research Methods
- Business Law
- Managerial Accounting
- Creativity & Innovation Entrepreneurship
- Financial Management
- Strategic Management
- Co-curriculum
- Falsafah dan Isu Semasa / Philosophy and Current Issues
- Bahasa Kebangsaan A
- Bahasa Melayu Komunikasi 2
YEAR 3 (Common Core)
- Business Statistics
- Project Management
- Final Year Project 1
- Final Year Project 2
- Industrial Training
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SPECIALISATIONS (YEAR 3 SEM 1 - Choose 5)
HUMAN RESOURCE MANAGEMENT
- Business Plan & Entrepreneurship
- Performance Management
- Employee Recruitment & Selection
- Compensation Management
- Training & Development Management
- Labour & Industrial Relation Law
- Occupational Safety & Health Policies, Issues & Challenges
- Psychology at the Workplace
BIG DATA MANAGEMENT
- Big Data
- Business Intelligence & Entrepreneurship
- Visualisation on Data and Communication Results
- Performance Management
- E-Marketing
- E-Commerce
- Psychology at the Workplace
- Business Plan & Entrepreneurship
HEALTHCARE MANAGEMENT
- Healthcare Services Management
- Healthcare Services Marketing
- Medical Tourism Management
- Healthcare Services Planning & Development
- Healthcare Services Research
- Occupational Safety & Health Policies, Issues & Challenges
- Psychology at the Workplace
- Business Plan & Entrepreneurship
MARKETING
- International Marketing
- Services Marketing
- Integrated Marketing Communication
- Marketing Research
- E-Marketing
- Selling & Sales Management
- Psychology at the Workplace
- Business Plan & Entrepreneurship
MANAGEMENT
- Quality Management
- Performance Management
- Employee Recruitment & Selection
- Marketing Management
- Services Marketing
- Strategic Management Planning
- Psychology at the Workplace
- Business Plan & Entrepreneurship
Why Choose Us?
Accredited by the Chartered Management Institute (CMI)
5 in-demand specialisations:
1. General Management
2. Healthcare Management
3. Human Resource Management
4. Data Science Management
5. International Marketing
The programme is designed to train Entrepreneurs or Intrapreneurs
Seamless progression:
Bachelor of Business graduates can continue their MBA at Perdana University.
PTPTN
This programme is eligible for PTPTN (Perbadanan Tabung Pendidikan Tinggi Nasional) financing. You may apply for a PTPTN loan to fund your studies at Perdana University.
Click here to check your eligibility and contact our Education Counsellors who are ready to guide you through the application process.
APEL.A
Accreditation
This programme is accredited by the Malaysian Qualifications Agency (MQA). Click here to view the accreditation details on the Malaysian Qualifications Register (MQR), or scan the QR code below.
Contact us
Perdana University
Suite 5.3, Level 5 Wisma Chase Perdana Changkat Semantan, Damansara Heights, 50490 Kuala Lumpur
- General Line
- +603 - 2011 6478
- Marketing Department
- +6019 - 912 6828

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